Big news from Rocky Mountain Bicycles!

The Canadian brand officially welcomes one of the biggest names in freeride  mountain biking – Thomas Genon!

After years of performing at the highest level as a Red Bull athlete, Genon joins Rocky Mountain following an impressive performance at the Red Bull Rampage 2025, where he secured second place – just behind his new teammate Hayden Zablotny, who took the win.

Known for his precision, creativity, and fearless riding style, Genon is one of the most respected names in the freeride scene. With his addition, the Rocky Mountain team gets even stronger and continues to push the future of mountain biking.

Thomas Genon shares:
“Rocky Mountain is iconic – and so are my new teammates. Ever since my passion for mountain biking started growing, Rocky has always been part of the picture. Wade Simmons paved the way for all of us. Hayden is the latest Rampage winner and is just getting started. Alex Volokhov is a gnarly rider as well. I can’t wait for what’s coming – it’s an honor to ride for Rocky and work with legends of the sport.”

Rocky Mountain is now under the leadership of a group of Canadian entrepreneurs — individuals with a deep connection to cycling, nature, and mountainous terrain. Their vision is to preserve the brand’s identity while bringing it new energy — with courage, respect, and ambition.

From the brand:
“Having Thomas join our roster is huge for us. He’s a proven professional with consistency at the highest level. He’s also a great character who fits perfectly with our team and values – progression, creativity, and authenticity.”